Content Is King: Do You Know This Song?

I had a great conversation with Bill Baley recently when we profiled his commercial roofing and waterproofing company, C.I. Services Inc., for our June issue of RC. Bill is also the president of the Western States Roofing Contractors Association (WSRCA), and we talked about the issues facing contractors today and the role of associations in helping contractors improve their businesses. (By the way, the WSRCA show is June 10-12 in Reno, Nev., and Bill heartily urges everyone to attend.)

You can check out all of the important topics we talked about in the article, but there is one thing that has stuck in my mind ever since we talked about it. I had to ask Bill how often people asked him about the song about a man with a similar name: “Won’t You Come Home Bill Bailey.” The song was a standard — we sang it in choir in school — and it’s the first thing I thought of when I was introduced to Bill several years ago. So I had to ask him if people gave him a hard time about his name and what he thought about the song.