S-5!, the global leader in metal roof attachment solutions, announces a number of accredited educational sessions at METALCON, the metal construction industry’s premier tradeshow and conference, taking place in Atlanta from October 30 to November 1.

Beginning on Thursday, Oct. 31 at 8:30 a.m., Rob Haddock, CEO/founder of S-5! and director of the Metal Roof Advisory Group, will present Metal Roofing From A (Aluminum) to Z (Zinc). Known as the best “crash course” available for all in-industry personnel, it includes technical information presented in a common-sense fashion that makes the art and science of metal roofing clear, concise and understandable. Contractors, salespeople, architects, specifiers, roof consultants, engineers, building owners and maintenance staff will all benefit from attending.

Later that same day at 1:30 p.m., S-5! Research and Development Director Ricardo Barroso will present a technical session on Holding Strength Comparison Between Short Rail and Direct Attachments on Racking Systems on Metal Rooftop for Solar Applications. Barroso oversees product development, compliance and application engineering at S-5! and will review wind uplift load test data to compare a commercial short rail with a direct attachment metal bracket on an exposed-fastened metal roof panel. He will analyze the engineering calculations and discuss the financial benefits of adopting a more robust uplift resistance system.

Finally, on Friday, Nov. 1 at 10:30 a.m., sales expert David Stahler of S-5! will present

Sales 101: Successful Sales Strategies from Cross-Selling to Up-Selling. Selling products or services has never been more challenging. It takes extensive knowledge, a deep understanding, a well-developed strategy, and the ability to build relationships. Stahler brings nearly 30 years of experience in sales, marketing, business development and change management, applying a results-driven, sales-oriented approach.

Attendees are invited to stop by S-5!’s booth #1414 to see first-hand its newest innovations for attaching virtually anything to most metal roof types while maintaining roof integrity and warranties. Made in the U.S.A., S-5! solutions are engineered for various roof-mounted applications and are now installed on more than 2.5 million metal roofs worldwide. For more information, visit www.S-5.com.